Successful Sites Marketing and Promotion Articles

Search Marketing Smackdown!

What does the WWF wrestling have to do with SEO? More than you might think! Take a look at this amusing and accurate aricle by Matt Williams.

Paint-By-Numbers SEO- Why Formulas Don't Work

Sure, we'd all like to have the magic formula for top rankings, but it really doesn't exist. Copying your competitor's SEO strategies will only make you a pale imitation of the original.

Getting Results from Google Local Search

Google Local search has the potential to drive business from your geographic area. Are you optimizing for this niche?

Superstition and Sacrifices: Cause and Effect in Search Rankings Hard to Determine

Why did your site lose rankings right after you changed it? Did you cause the drop? People worry themselves to death over many changes that have little to do with their efforts on their site.

Powerful Keyword Research with Google AdWords

The right keyword phrases will make or break your search promotion efforts- Shane Pike shows us the most accurate method of finding those elusive keyword phrases.

Better Than the Rest- Using Specialists

You wouldn't expect your plumber to do drywall work, so why do you expect your designer to do your web marketing?

How to Drive Your Seo Insane in Six Easy Steps

This tongue-in-cheek advice from Diane Aull will give you some great advice on things you shouldn't do for your web marketing efforts.

Search Engine Submission Services Are a Scam

Should you submit your pages monthly, weekly, or daily? The answer is NEVER! Read on for more details about the uselessness of submitting your pages to search engines.

Threads of the Web- Linking for Success

Links, links, links! Why are they so important? Find out in this easy-to-follow analogy and get some ideas about how to go about finding those valuable, needed links!

Image Links, SEO and Usability

Which are better for SEO, image or text links? The answer is both are useful, depending on your needs. Image links can be helpful with awkward keyword phrases and can make a difference in your internal linking strategy.

When Search Is Not Enough

This article from Scottie Claiborne outlines several examples of businesses that need to start with online marketing in order to make search a successful strategy.

Busting SEO Myths

You don't need to stuff keywords all over your home page to rank well! SEO guru Jill Whalen explains why keyword stuffing and doorway pages aren't a good long term strategy.

Staying Ahead of Competitors

How do you stay ahead of the game when it's so easy to duplicate strategies on the web? Some ideas to get you started.

The Hungry Little Spider

This silly little story explains how a search engine spider crawls the web and what it likes!

The Upside of Copyright Infringment

Debra O'Neil-Mastaler presents a strategy for turning copyright infringement into a link building campaign.

Pursuing Copyright Infringers

How do you find copyright infringers without spending lots of time on it? Some great tools that can help you protect your hard work.

20 Ways to Improve Newsletter Conversions

Is your newletter lackluster? Does it get results? Read this article for tips on effective newsletters.

Keyword Research: Getting Started

Keyword research is the foundation to a strong search marketing campaign. Find out how to get started finding the phrases to target in your optimization efforts.

Hiring a Search Engine Marketer

When it's time to hire a pro, how do you go about selecting one? This article offers some things to look for and some things to watch out for when hiring a search marketer.

PPC- Buying Your Way In

The fastest way to the top of the engines is to pay per click. Where do you get started? Ed Kohler reviews the basics to get you started on the right foot.